Uncover five actionable strategies to kickstart your journey into the personalized marketing that resonates with your audience.
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Black Friday 2024 revealed some surprising shifts in consumer spending that could change the ecommerce landscape in 2025. From spending habits to shopping trends, the data is clear: businesses need to adapt. Dive into the insights and discover how this year’s Black Friday can help you stay ahead of the curve in the coming year.
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Patients’ search behaviors reveal a desire for clarity, quick answers, and actionable steps. As healthcare organizations aim to meet these expectations, a robust DXP with advanced search capabilities is key.
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Maximizing customer engagement requires the right digital strategy. Executing that digital strategy requires the right tool. Don't bring a hammer and assume every problem is a nail. Choosing the right Digital Experience Platform (DXP) or Content Management System (CMS) means you need to understand all the options. ALL the options? This is where it gets overwhelming.
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When companies send out communications via electronic means, we don't really know the impact we make on the target audience. Because of behavioral tools, we can watch the time they spend on a page, see where they click, and encourage them to contact us, but with the average length of time spent on a web page being less than 6 seconds, are we really getting the message we want to our target audiences?
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